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portada Anatomia de una Tendencia
Formato
Libro Físico
Categoría
Estrategia Empresarial
Tema
negocios y economia
Año
2008
Idioma
Español
N° páginas
272
Encuadernación
Tapa Blanda
ISBN
9701067320
ISBN13
9789701067321
Editado en
México
N° edición
1

Anatomia de una Tendencia

Henrik Vejlgaard (Autor) · Editorial Mcgraw-Hill · Tapa Blanda

Anatomia de una Tendencia - Henrik Vejlgaard

Estrategia empresarial

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Reseña del libro "Anatomia de una Tendencia"

Why do millions of people end up wearing the same style of clothing? What makes people change their tastes in food, music, and cars? It's because of trends-the powerful process of change that affects every industry across the globe. Drawing on his groundbreaking research, trend sociologist Henrik Vejlgaard unearths essential clues about how trends emerge and go mainstream and examines the influential individuals who make this happen. Throughout are real-life stories of both famous and anonymous movers and shakers who have had worldwide influence in changing our styles of living, including business leaders, designers, and artists, while also conveying the fascinating development of little-known trends that perfectly illustrate the trend's life cycle. Anatomy of a Trend explores every level of this remarkable process-making it easy for you to benefit from the powerful social dynamic that causes trends to take off and spread. Vejlgaard delivers the tools and knowledge you need to capitalize on every stage of the trend process. As you gain insight into this aspect of human behavior, you will better understand trends and how they affect society, and ultimately learn how you can predict future needs.

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Todos los libros de nuestro catálogo son Originales.
El libro está escrito en Español.
La encuadernación de esta edición es Tapa Blanda.

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