Name: Streaming and Digital Media: Understanding the Business and Technology (Nab Executive Technology Briefings) (en Inglés)
Price: 58.27 EUR
Availability: InStock
Author: Dan Rayburn
ISBN: 9780240809571

portada Streaming and Digital Media: Understanding the Business and Technology (Nab Executive Technology Briefings) (en Inglés)

Formato

Libro Físico

Editorial

Focal Press

Autor

Dan Rayburn

Año

2007

Idioma

Inglés

N° páginas

244

Encuadernación

Tapa Blanda

Peso

ISBN

0240809572

ISBN13

9780240809571

N° edición

Categorías

Aplicaciones gráficas y multimedia

Streaming and Digital Media: Understanding the Business and Technology (Nab Executive Technology Briefings) (en Inglés)

Dan Rayburn (Autor) · Focal Press · Tapa Blanda

Libro Físico

58,27 €

61,34 €

Ahorras: 3,07 €

5% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Streaming and Digital Media: Understanding the Business and Technology (Nab Executive Technology Briefings) (en Inglés)"

Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications.New In The Book: - Consumer generated content and portals- Distribution of full-length video content- New distribution outlets for delivering content (Sling, TiVO, IPTV)- Addition of Flash streaming technology and Podcasting- Up-to-date market research and data- New industry pricing data * Discover how new video distribution channels & devices are affecting your content business* Learn what you should pay for online video services and what you should expect in return* Understand the differences between the Flash and Windows Media formats* Read real-world ROI case studies of what has worked and what hasn't across b2b and b2c verticals