Compartir
This Business has Legs: How i Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze: An Entrepreneurial Adventure Story (en Inglés)
Peter Bieler
(Autor)
·
Suzanne Costas
(Autor)
·
Wiley
· Tapa Blanda
This Business has Legs: How i Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze: An Entrepreneurial Adventure Story (en Inglés) - Bieler, Peter ; Costas, Suzanne
44,28 €
46,61 €
Ahorras: 2,33 €
Elige la lista en la que quieres agregar tu producto o crea una nueva lista
✓ Producto agregado correctamente a la lista de deseos.
Ir a Mis Listas
Origen: Reino Unido
(Costos de importación incluídos en el precio)
Se enviará desde nuestra bodega entre el
Miércoles 03 de Julio y el
Lunes 15 de Julio.
Lo recibirás en cualquier lugar de España entre 1 y 5 días hábiles luego del envío.
Reseña del libro "This Business has Legs: How i Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze: An Entrepreneurial Adventure Story (en Inglés)"
"Only in America could a would-be monk convince a faded televisionstar to pitch a rehabilitation device designed for Scandinavianskiers and create a nationwide sensation. The marketing strategyalone is worth the price of admission." --Paul B. Brown Special Correspondent for the Business News Network(BNN) and coauthor of Customers for Life "This is the first time the person behind a fad lays out the wholemarketing strategy he used. Even I learned a lot." --Bob Rice Pet Rock Promoter "Within a matter of months, Peter Bieler created a $100,000,000industry out of nothing. This fascinating book chroniclesstep-by-step how he did it." --Steve Dworman Publisher, Infomercial Marketing Report "As a jack, in an emergency, if you have a very small car ... As arack to dry homemade pasta ... Prop it on its side and presto! Twinpicture frames ... Have it bronzed and claim it's a very earlyHenry Moore ..." --Diane White columnist for The Boston Globe on alternate uses forthe ThighMaster See Inside for Exciting Contest Details!
