RESOLVE. Messaging To Win Back Battleground States (en Inglés) - Matt Grodsky;Rachel Bitecofer

On November 8, 2016, Arizona Democratic volunteer Matt Grodsky felt the country shift beneath him as both his home state and nation swung right. He knew what Democrats could deliver for Americans, but their message had failed to reach voters. Winning back swing states and holding them over multiple cycles would be crucial. Based on his experience leading communications for the Arizona Democratic Party in 2020, driving messaging to elect Adrian Fontes as Arizona Secretary of State in 2022, and navigating the aftermath of 2024, Resolve offers political allies and operatives the tools to shape a narrative that resonates with the voters needed to win.

Required reading for fans of Democratic thought leaders and strategists, including Nate Silver, Nate Cohn, David Plouffe, Ben Wikler, Dan Pfeiffer, and Ben Rhodes, Resolve serves both as a blueprint for Democrats in battleground states and a rallying reminder that the fight for the future is far from over.

"In Resolve, Matt Grodsky makes a compelling case that Democrats can win through strategic messaging without compromising values. Drawing on real battleground experience, he delivers a sharp, practical playbook for communicating effectively in swing states."

- Lorenzo Sierra, former Arizona State Representative and author of Fight Like Hell: Love, Politics, and the Will to Live