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The business career in its public relations (en Inglés)
B. S. Schneck
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The business career in its public relations (en Inglés) - Schneck, B. S.
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Reseña del libro "The business career in its public relations (en Inglés)"
The purpose of this discourse is to set forth some of the social and public aspects of trade and commerce in our modern life. We have heard much in these recent times concerning the State in its relation to trade, industry, and the economic concerns of individuals and groups. Rapidly changing conditions, however, make it fitting that more should be said from the opposite standpoint;-that is to say, regarding the responsibilities of the business community as such toward the State in particular and toward the whole social organism in general. Some of the thoughts to which I should like to give expression might perhaps too readily fall into abstract or philosophical terms. They might, on the other hand, only too readily clothe themselves in cant phrases and assume the hortatory tone.
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