User Experience Mapping: Enhance ux With User Story Map, Journey map and Diagrams (en Inglés)
Reseña del libro "User Experience Mapping: Enhance ux With User Story Map, Journey map and Diagrams (en Inglés)"
Understand your users, gain strategic user insights, and make your product development more efficient with user experience mappingKey FeaturesExplore the major types of user experience mapsDesign and analyze user tests to improve communication with stakeholdersGet to grips with creating wireflows, mental model maps, ecosystem maps, and solution mapsBook DescriptionIf you want to create better products and innovative solutions, user experience maps will help you understand users, gain strategic insights, and improve communication with stakeholders. Maps will also help you champion user-centricity within your organization.This book is one of the first resources to cover two advanced mapping techniques—the behavioral change map and the 4D UX map. As you explore user story maps, task models, journey maps, and many more, you'll learn how to use insights from real users to create and improve your maps and products.The book delves into each major user experience map type in detail and guides you in solving real-world problems with mapping. You'll understand how to create maps using a variety of software products, including Adobe Illustrator, Balsamiq Mockups, Axure RP, and Microsoft Word. Even if you don't have access to any of those, each map type can also be drawn with pen and paper.As well as creating maps, the book also showcases communication techniques and workshop ideas. You'll learn about the Kaizen-UX management framework, developed by the author, now used by many agencies and in-house UX teams in Europe and beyond.By the end of the book, you'll have benefitted from the hundreds of hours' worth of user experience knowledge from one of the world's leading UX consultants. You will be equipped to change your users' world for the better.What you will learnDevelop and understand all common user experience map typesUse lab or remote user research to create maps and understand users betterDesign behavioral change and represent it with mapsCreate 4D user experience maps, the ultimate UX deliverableCapture many levels of interaction in a holistic viewUse experience mapping in an agile team to help with stakeholder communicationEmphasize user focus and help your organization become user-centricWho this book is forIf you're a product or service manager or designer who wants to learn user experience mapping techniques, this book is for you.Table of ContentsHow Will UX Mapping Change Your (Users') Life?User Story Map - Requirements by Collaboration and Sticky NotesJourney Map - Understand Your UsersWireflows - Plan Your ProductRemote and Lab Tests for Map CreationSolution Mapping Based on User InsightsMental Model Map - A Diagram of the Perceived RealityBehavioral Change Map - The Action Plan of PersuasionThe 4D UX Map - Putting It All TogetherEcosystem Maps - A Holistic OverviewKaizen Mapping - UX Maps in Agile Product Management
